Smart Budget Allocation
Smart budget allocation automatically shifts your budgets within groups or campaigns, based on their expected performance, allowing you to maximize your conversion rate for any given budget.
Whenever possible, the algorithm will automatically boost your budgets in order to realize maximum scaling potential. Define an explicit scaling magnitude or let the algorithm decide by how much to increase your budgets.
Artificial Intelligence will autonomously place your bids, securing the greatest amount of results at the lowest possible price to drive down your CPAs while consequently increasing your ROI!
Automatic ad rotation
Ad Rotation ensures that your campaigns will deliver a stable performance. This is enabled by spreading your campaign budget among duplicated ad sets, thereby combating ad fatigue.